22 January 2008 FOR IMMEDIATE RELEASE CONTACT:
Marcie Valerio
Media and Communications Senior Manager
+1.312.673.5811
Marcie_Valerio@site-intl.org

SOCIETY OF INCENTIVE AND TRAVEL EXECTIVES NAMES SITE IRELAND CHAPTER OF THE YEAR

CHICAGO - During The Society of Incentive & Travel Executives' (SITE) International Conference in December, five chapters received awards for their unparalleled efforts in 2007. Chapters submitted applications outlining the merits of their programs, and the Chapter Leadership Council selected award winners in the categories of Education, Special Events, Membership, Wild Card and Chapter of the Year. Winners are:

  • Education — SITE Mexico
  • Membership — SITE Netherlands
  • Special Event — SITE Florida
  • Wild Card — SITE South Africa

SITE Ireland won the 2007 SITE Chapter of the Year. SITE Ireland's goal for 2007 was to create opportunities for social, networking, and educational events for members. In particular, they focused on driving membership and encouraging young member participation. They also wanted to embrace and provide outreach to all of Ireland , expanding beyond the borders of Dublin. Chapter leaders made a strategic decision to include two non-Dublin members on the Board to support change in perception of membership. These nine dedicated board members met once a month through the year and delivered results, including:

  • 7 events through the year
  • 12 new members recruited
  • Developed and distributed the chapter's first printed newsletter
  • Encouragement and support for the Young Leaders Program and SITE Academy, which led to one of Ireland's Young Leaders attaining a scholarship to SITE Academy

"Our chapters are essential in supporting SITE's efforts to foster networking and professional development among individuals and business entities that use motivation, incentives and travel rewards to help companies achieve desired business outcomes," said 2007 SITE President Hugo Slimbrouck. "These volunteers and award-winning chapters epitomize the professionalism and results that SITE members are renowned for around the world."

SITE's 34 global chapters play a crucial role in communicating the needs of the regional and local area and are instrumental in setting the direction of the international Society. "All the 2007 winning chapters have adopted strategic approaches that put them to be at the pinnacle of success," said SITE CEO Brenda Anderson. "We thank them for serving as role models for our organization and the industry as a whole. Their achievements are inspirational and will certainly drive continued growth."

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About SITE
Founded in 1973, SITE is the only international, not-for-profit, professional association devoted to the pursuit of excellence in incentives, a multi-billion dollar global industry. SITE provides educational seminars and information services to those who design, develop, promote, sell, administer, and operate motivational programs as an incentive to increase productivity in business. Currently SITE has over 2,100 members in 87 countries, with 34 local and regional chapters. Members represent corporate executives, incentive companies, destination management companies, travel & event planners, official tourist organizations, transportation companies, hotels and resorts, cruise lines, trade publications, and supporting organizations such as restaurants and visitors attractions.

401 N. Michigan Avenue | Chicago, IL 60611 | Phone: +1.312.321.5148 | Fax:+1. 312.527.6783 | E-mail: hq@site-intl.org