12 December 2007 FOR IMMEDIATE RELEASE CONTACT:
Amanda Richmond
Media and Communications Senior Manager
+1.312.673.5339
Amanda_Richmond@site-intl.org

THE SOCIETY OF INCENTIVE & TRAVEL EXECUTIVES NAMES

2007 SITE CRYSTAL AWARD WINNERS

CHICAGO - The Society of Incentive & Travel Executives (SITE) recognized the best incentive campaigns, special/motivational events, and promotion programs during a December ceremony, which took place during their annual International Conference in Monterey, California.

Programs were evaluated in the areas of return on investment (ROI); budget maximization, creativity, logistics, sustainability, and their ability to overcome program and implementation challenges. Above all, programs were evaluated based on their ability to deliver results that are superior in nature.

2007 SITE Crystal Award Winners:

The Most Effective Use of an Incentive Program for a Strategic Business Solution

Kathy Nel, Impact Incentives, Johannesburg, Gauteng, South Africa
Client: Standard Bank

The Most Outstanding Incentive Travel Reward Program – Up to Three Nights, Under 200 Participants (Two Winners)

Geoff Saner, Creative Incentives, Randburg, Gauten, South Africa
Client: Avroy Shlain Cosmetics

Rajeev Kohli, Creative Travel Pvt, Ltd, New Delhi, India
Client: Tetra Pak Pakistan Ltd.

The Most Outstanding Travel Reward Program -- Four or more nights, Under 200 Participants

Harith Wickrema, Harith Productions, New York, New York, USA in conjunction with Richard Weinstein, Carnival Cruise Lines and Char McClelland, Alaska Destination Specialists
Client: King Pharmaceuticals

Most Outstanding Travel Reward Program -- Four or More Nights, Under 200 Participants

Virginia Trautwein, EVT Marketing Group, North Parramatta, NSW, Australia
Client: Yamaha Australia & Yamaha New Zealand Pty Ltd.

Most Outstanding Travel Reward Program -- Four or More Nights, 200 or More Participants

Tom Ebner, Cantrav Services, West Des Moines, Iowa, USA
Client: ITA Group

The Most Outstanding Incentive Event (Under US $80,000)

Jennifer Childress, USMotivation, Atlanta, Georgia, USA
Client: Diebold

The Most Outstanding Incentive Event (Over US $80,000)

Kym Thompson and Leigh Stephen, World of Incentives, Cape Town, Western Cape, South Africa
Client: Bytes Technology Group – Managed Services

The Most Outstanding Incentive Event – Catered Event (Two Winners)

Harith Wickrema, Harith Productions, New York, New York, USA in conjunction with Westin Los Cabos, and Carlos Aramburo, AM&I Los Cabos
Client: Endo Pharmaceuticals

Harith Wickrema, Harith Productions, New York, New York, USA in conjunction with Char McClelland, Alaska Destination Specialists, Inc.
Client: King Pharmaceuticals

Most Outstanding Sustainable Incentive Event (Two Winners)

Huw Tuckett, Uwin Iwin Incentives, Johannesburg, Gauteng South Africa
Client: Momentum Myriad

Ric James, Carlson Marketing, Plymouth, Minnesota, USA in conjunction with Walthers Destination Management Company
Client: Oracle

SITE established the Crystal Awards in 1980 as a means to recognize the unique blending of objectives and imagination that enable motivational programs to be successful in achieving business objectives. The 2007 entry and judging process were completely electronic to provide a level playing field and renew the focus on each program's ability to achieve its business goals. Incentive campaigns, special/motivational events, or promotion programs held between 1 June 2006 and 31 May 2007 were eligible. Entries were evaluated by an independent panel of judges in the areas of return on investment, creativity, and mechanics.

Generous support was provided by 2007 SITE Crystal Awards Committee Chair Michael Goldsmith. Other committee members include Charmaine Peterson, Kevin Whitfield, George Horney, and Padraic Gilligan.

The Crystal Award Program is sponsored by IMEX, a worldwide exhibition for incentive travel, meetings and events. Contributing sponsors include: Extraordinary Events, DaVinci Fusion, Go West Events, Kosta Boda, Incentive Magazine, Cloth Connection, and That's Cool Events.

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About IMEX

IMEX will take place 22-24 April 2008 in Frankfurt, Germany. In 2007, 3,400 exhibitors attended from 150 countries representing national and regional tourist offices, major hotel groups, airlines, destination management companies, service providers, trade associations and more. Over 3,500 hosted buyers from 57 world markets visited IMEX 2007, contributing to a total of 8,300 visitors for the show's busiest three days ever.

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About SITE

Founded in 1973, SITE is the only international, not-for-profit, professional association devoted to the pursuit of excellence in incentives, a multi-billion dollar global industry. SITE provides educational seminars and information services to those who design, develop, promote, sell, administer, and operate motivational programs as an incentive to increase productivity in business. Currently SITE has over 2,200 members in 87 countries, with 35 local and regional chapters. Members represent corporate executives, incentive companies, destination management companies, travel & event planners, official tourist organizations, transportation companies, hotels and resorts, cruise lines, trade publications, and supporting organizations such as restaurants and visitors attractions.

401 N. Michigan Avenue | Chicago, IL 60611 | Phone: 312.321.5148 | Fax: 312.527.6783 | E-mail: hq@site-intl.org